Plantronics Adds New Colors to Acclaimed Discovery 925 Bluetooth Earpiece Collection
Limited-Edition Royal Blush and Majestic Purple Offer Consumers More Choice
SANTA CRUZ, CA – February 9, 2009 – Plantronics, Inc. (NYSE: PLT) today introduced two new Plantronics Discovery® 925 earpiece colors, Royal Blush and Majestic Purple, to the award-winning Bluetooth® signature collection. A perfect Valentine’s Day gift for those who love to stay connected with friends and family on their mobile phone, the new Discovery 925 colors are available today and can be viewed at www.lawsofstyle.com and www.plantronics.com.
Since its introduction last year, the Plantronics Discovery 925 earpiece has received high praise from media, celebrities and consumers, and it received Consumer Reports’ coveted “Top 100 Products of 2008” designation. In January, the Discovery 925 won best overall headset in the “Voice of the Consumer” report conducted by 7B Labs.* The independent report evaluated hundreds of consumer reviews for several “high-end” Bluetooth headsets and the Discovery 925 won after being rated the highest in six of nine product categories, including incoming/outgoing sound, comfort/fit and simplicity.
Plantronics’ new Royal Blush and Majestic Purple Discovery 925 earpieces boast the same exceptional incoming and outgoing audio sound quality as the original version. Each earpiece features the lightweight VFrame™ design for enhanced audio performance and connection range, and AudioIQ® call clarity technology. The Plantronics Discovery 925 earpiece also includes a charging case which provides extra battery life, earpiece storage and protection.
“Our vision for the Discovery 925 earpiece was to deliver high-quality audio in a unique, fashion-inspired design,” said Renee Niemi, vice president and general manager, Mobile and Entertainment at Plantronics, Inc. “Like in the fashion industry, when a new season arrives so does a fresh palette of colors. Our new limited-edition colors reflect what’s ‘hot’ for both men and women this season, providing a complementary accessory that ensures they’ll look and sound great.”
Obey the Laws of Style
The new Plantronics Discovery 925 earpiece colors are featured at www.lawsofstyle.com, a web site that allows visitors to send humorous style violations to unsuspecting friends and family. The site also features 360-degree views of the Discovery 925 and detailed product features.
Pricing and Availability
The Plantronics Discovery 925 Bluetooth earpiece in Royal Blush is available today at Best Buy for $129.00. For busy travelers, the Royal Blush limited-edition color is available in major airports at Airport Wireless and Tech Showcase. The Discovery 925 in Majestic Purple and Royal Blush colors are also available today at www.plantronics.com.
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