Plantronics Discovery 640 Wins Industrie Forum Design (If)
Prize underlines Plantronics Investment in Design
London, 31st January 2006. Plantronics, Inc. (NYSE: PLT) today announced that the Plantronics Discovery™ 640 Bluetooth® headset won the prestigious Industry Forum (iF) Product Design Award in the Consumer Electronics/Telecommunication category
Jury members judged just under 2000 products from 37 countries for the iF Award in a three-day session at the Hanover trade fair grounds. With ‘Back to Design’ the theme for the Award in 2006, the Discovery 640 won by combining elegant design with advanced technology to create a first-class headset for design-conscious users.
“The iF design competition is one of the most prestigious and well-regarded in the world,” said Darrin Caddes, vice president of Corporate Design at Plantronics. “It reinforces our commitment to innovation and confirms we’re on the right path with our design initiative.”
Innovative and stylish, the Discovery 640 is one of the world’s lightest Bluetooth headsets, weighing just nine grams and is supplied with exchangeable ear-gels to fit any ear shape. The Discovery 640 employs an innovative AAA battery charging system that continuously recharges the headset while not in use, providing 15 hours of talk time.. It is based on Bluetooth version 1.2 software and includes multipoint connectivity for seamless switching between Bluetooth enabled devices[1].
Plantronics’ new strategic design initiative began in 2004 with the hiring of Darrin Caddes. Previously a senior designer at companies including BMW/Designworks USA, Fiat Automotive and Indian Motorcycle, Caddes is reinforcing Plantronics’ commitment to sound innovation through headset designs that blend fashion, comfort and cutting-edge technology. Plantronics’ new industrial design center in Santa Cruz, Calif., will be completed in 2006.
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Note to Editors:
For further information and high quality product images or if you would like to review a Plantronics headset, please contact:
Donna Amato/ Claire Aniteye
Golinharris
Tel: +44 (0) 870 990 5423
Email: PlantronicsPR@golinharris.com
About Plantronics
In 1969, a Plantronics headset carried the historic first words from the moon: “That’s one small step for man, one giant leap for mankind.” Since then, we’ve become the headset of choice for mission-critical applications such as air traffic control, emergency rescue, and the New York Stock Exchange. Today, this history of Sound Innovation™ is the basis for every product we build for the office, contact centre, personal mobile, entertainment and residential markets. . The Plantronics family of brands includes Plantronics, Altec Lansing, Clarity, and Volume Logic. For more information, go to www.plantronics.com or call 0800 410014
Altec Lansing, Clarity, Plantronics, the logo design, Sound Innovation and Volume Logic are trademarks or registered trademarks of Plantronics, Inc. The Bluetooth name and the Bluetooth trademarks are owned by Bluetooth SIG, Inc. and are used by Plantronics, Inc. under license. All other trademarks are the property of their respective owners.
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[1] That support handset and hands free profiles
